Unit 20 & 22

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Taste Test

March 16, 2020

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Case Study

This campaign is the Share a Coke campaign created by Coca-Cola, What is the product in the advert? The product in the advertisement is Coca-Cola. When is the advert from?The share a coke campaign launched in 2013 and 2014. Where would the advert have been displayed? The advert was displayed on TV, magazines, billboards and social media. The TV Ad was released on YouTube. Who is the advert created for? (global or a specific country)? The campaign began in Australia but soon became a multi-national marketing campaign. This campaign is the "all in or nothing" campaign created by Adidas. What is the product in the advert? The product in the advertisement is Adidas. When is the advert from? The campaign began in 2014. Where would the advert have been displayed? The advert was displayed on TV, magazines and newspaper, billboards and even on buses. The TV Ad was aired on TV screens around the world at halftime during the UEFA Champion's...

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